SERVICES
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DESIGN PROCESS
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Michelle is a skilled professional in the world of print design, providing her expertise to clients at every stage of the design process.
From the first spark of an idea to the final product ready for production, Michelle’s keen eye for detail and artistic flair bring the entire creative process to life.
With a passion for dynamic and fresh design, Michelle has the expertise to reimagine vintage and archive material in a way that is uniquely her own.
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Whether it’s a moodboard, a repeat layout or an entire collection of prints, Michelle delivers works of beauty that are both captivating and precise.
Each design is crafted with skill and finesse to create something truly unique.
SERVICES
Michelle work with brands as a freelance surface pattern and print designer. The services offered are:
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CREATING MOODBOARDS AND COLOUR PALETTES
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TREND ANALYSIS AND RESEARCH
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CREATING ARTWORKS FOR PRINTS E.G. VIA PAINTING, DRAWING AND DIGITAL METHODS AND TURNING THESE INTO FILES READY FOR PRINTING
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CREATING SEAMLESS REPEATS
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CREATING COLOURWAYS
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EDITING EXISTING DESIGNS A CLIENT MAY HAVE E.G. VINTAGE OR PAST SEASON
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ENGINEERING AND PLACEMENT OF PRINT DESIGNS ONTO PRODUCT
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CO-ORDINATING COLLECTIONS OF PRINTS
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However the services are not entirely limited to the above, Michelle is always happy to talk about projects outside of these examples.
DESIGN WORKFLOW
Follow Michelle on a typical step-by-step process to create a design from start to finish.
She can join a project at any stage of this process to provide expert knowledge and creative support.
1
UNDERSTAND
Work closely with the client to analyze the brief and the request for the project.
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CREATE
Small sample area of the design worked up to give an idea of potential end result.
2
RESEARCH
Start a creative research process that can include moodboards, market analysis, trends and color palettes.
5
DESIGN
Following client approval rest of design is worked up.
Repeat and layout options are offered if required before creating final repeat tile.
3
IMAGINE
Production of initial ideas and drafts to the client with different approaches.
6
FINALIZATION
Colour separation and colourway creation. Preparation of final files ready for printing.